Common Settings
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Advanced Features
TTD Settings
Other DSP Settings
Value Dashboard
Tech Fee Difference
$60,000
6% difference
Feature Value Difference
$140,000
+14% better
Total Value Advantage
$200,000
+21.3% ROI
3-Year Projected Benefit
$630,000
Based on 5% growth
Summary
Detailed Results
Projections
TTD Tech Cost: $120,000
Other DSP Tech Cost: $60,000
TTD Feature Value: $260,000
Other DSP Feature Value: $120,000
TTD Active Media Investment: $1,140,000
Other DSP Active Media Investment: $940,000
Net Benefit: $200,000
Feature Breakdown Analysis
TTD Feature Contribution
Other DSP Feature Contribution
Annual Breakdown
| Year | Media Spend | TTD Value | Other DSP Value | Benefit |
|---|